Campaigns

Campaigns help you organize related posts around a launch, promotion, content series, or recurring marketing theme. The first time you open Campaigns, a five-step walkthrough points out creation, search and status filters, card and calendar views, campaign progress, and the four views inside each campaign. You can skip it without changing any campaign.

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What campaigns help you do

• Set what a campaign is for, when it runs, and which channels it uses.
• Put posts and integration actions on the campaign calendar before any copy is written. A slot records the day, time, channel, and working title.
• Link drafts, queued posts, scheduled posts, and published posts.
• Work the campaign from chat: a chat attached to a campaign changes it directly.
• Review progress and analytics from linked posts and actions.

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Create a campaign

You can start from the Campaigns sidebar or from brand chat with /campaigns when you want daoco to inspect available posts and shape the campaign structure first. Each campaign has four views. Overview holds its brief, current work, decisions, and outputs. Calendar schedules posts and connected-app actions. Plan shows the same work as an editable list. Analytics combines publishing results and completed actions. Use Create posts for the publishing details of each individual post.

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Work a campaign from chat

A chat attached to a campaign operates that campaign directly. The chip above the message box names it. Ask daoco to rename the campaign, change the goal, move the dates, or put three LinkedIn posts between two dates. It answers with what it set up and the next step. Renaming a campaign and placing a slot happen immediately because you can undo them. A slot records a planned post’s day, time, channel, and working title before the copy exists. Slots appear on the campaign calendar like any other post. Ask “write the Sep 4 post” when you want daoco to add copy to that slot. The panel beside the chat is the campaign itself. Calendar shows the campaign’s own days with its posts and actions on them; clicking one opens the post or the action, the same as it does in the campaign workspace. Overview shows what the campaign is for, what is waiting on you, what the work has settled, and what it has produced. Placing a slot from chat is immediate. Scheduling, publishing, and activating a campaign keep their existing approvals, including when you ask for those operations in chat.

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Review the campaign timeline

The campaign workspace shows the complete campaign date range alongside the selected week. Scroll horizontally to review dates outside the current week; phase spans and dependency lines stay aligned as you move across the timeline. When you ask daoco to create exactly one draft for a campaign, the request stays scoped to one draft across specialist handoffs. Review the linked draft before scheduling it.

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Put an action on the calendar

A campaign can also schedule work in a connected integration. Right-click a slot on the campaign calendar and choose Action. For example, ask it to update the blog CMS, move a launch card in the project tracker, or send an announcement through an email tool. The form asks what should happen, which integration should do it, and when. Saving approves the write made by that action, so it can run at the chosen time without asking again. The permission belongs to that action and ends when it does. Actions sit beside posts with the integration’s logo and a status of Scheduled, Running, Done, or Failed. Open an action to change the instruction, move it, run it now, or delete it. The same panel opens from the brand calendar and campaign chat. An action daoco proposes while planning a campaign works the same way, except it asks you once in the chat before it becomes schedulable. Actions daoco runs stay in “Confirm it ran” until you confirm the result.

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Campaign analytics

Campaign analytics show what the campaign did and what came back: how many posts published and how many are scheduled, each action’s workflow state (Scheduled, Running, Done, or Failed), approval state, and any result still waiting for confirmation, plus the interactions and Seen totals from linked published posts. The chart plots those totals over time and marks the point where each action ran, and the table below it lists every post and action together, newest first. Use Refresh from the analytics view when you want daoco to fetch the most recent provider data for the campaign’s recent published posts. Provider coverage varies by platform and account permission. If metrics are delayed or unavailable, daoco keeps the campaign view usable with the latest successful snapshots it has.