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Campaigns help you organize related posts around a launch, promotion, content series, or recurring marketing theme.

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What campaigns help you do

  • Create a campaign plan and status.
  • View campaign timing in grid, workspace, posts, calendar, and analytics-oriented views.
  • Link drafts, queued posts, scheduled posts, and published posts.
  • Use brand chat to generate campaign ideas and post sequences.
  • Review progress from linked posts.

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Create a campaign

1

Open Campaigns

Choose Campaigns from the sidebar.
2

Create a campaign

Add the campaign name, goal, timing, and any context your team needs.
3

Plan posts

Add new posts or link existing posts to the campaign.
4

Track performance

Review linked posts and open campaign analytics when results are available.
Use Create posts for the publishing details of each individual post.